Design a Candidate Experience That Attracts and Engages Talent
Align recruitment needs, candidate personas, and technologies to create a career site that delivers measurable results.
Adverto’s Candidate Experience Strategy service is designed to help organizations define how their career site should be built to attract, engage, and convert top talent. Through a series of 2-3 strategy sessions held early in the implementation process, our strategists collaborate closely with the Talent Acquisition team and, when needed, stakeholders from Marketing and IT.
We begin by understanding your recruitment goals, identifying key candidate personas based on career profiles such as Retail, Distribution, and more. We dive deep into what your ideal candidates seek in a role, their motivations, and how they engage with opportunities. This helps us shape a tailored candidate experience that speaks directly to your target audience.
Our analysis extends beyond personas. We assess your current technologies, including ATS, CRM, and chatbots, to identify gaps and opportunities. We evaluate how data flows between systems—whether it’s extracting ATS data for job postings or optimizing data transmission to third-party platforms—ensuring seamless integration and enhanced engagement.
We also set clear performance benchmarks and KPIs, focusing on metrics like reach, engagement, conversion rates, cost efficiency, satisfaction, referrals, retention, and offer acceptance rates. These KPIs not only guide the design of the career site but also serve as benchmarks for future audits.
The outcome of these sessions is a comprehensive Candidate Experience Strategy, summarized in a strategic document. This forms the foundation for a Candidate Experience Architecture, connecting the dots between your goals, audience, and technology to create a career site that delivers measurable recruitment success.
Smart Career Site Job Search
Smarter Job Search Tailored for Career Sites
ATS Job Extraction & Optimization
ATS Job Posting Extraction and Optimization
Branded Job Templates
Elevate Job Postings with Branded Templates
Optimal Candidate Experience
Redefine Candidate Experience Across All Devices
Tailored Career Areas
Tailored Career Areas: Microsites for Engaging Talent
Employer Branding Integration
Embed Your Employer Brand into Your Career Site
Job Distribution & Aggregation
Centralize Recruitment with Job Distribution and Aggregation
Seeker Feedback
Unlock Seeker Insights with Live Feedback
Source Tracking & Transmission
Unbiased Source Tracking for Smarter Recruitment Decisions
Web Analytics Dashboard
Empower Your Recruitment with Comprehensive Career Site Analytics
Native Job Applications
Streamline Applications and Maximize Results
Candidate Experience Strategy
Design a Candidate Experience That Attracts and Engages Talent
Custom Creative Execution
Design Impactful Visuals That Attract and Engage Talent
Employer Brand Development
Build a Compelling Employer Brand with Minimal Effort
Content Analysis & Optimization
Optimize Content to Drive Engagement and Boost Visibility
Wireframing & Prototyping
Design Seamless Candidate Experiences with Wireframing & Prototyping
Career Site Development
Build High-Performing Career Sites That Engage and Convert Talent
Hosting & Maintenance
Maximize Career Site Reliability with Secure Hosting & 24/7 Monitoring
Recurring SEO Audits
Drive Organic Traffic and Optimize Candidate Experience
Comprehensive Security Audits
Tailor your Career Site Security and Reliability to your needs
Sample Adverto Career Sites Portfolio
